Serif Normal Vemoz 5 is a light, normal width, high contrast, upright, normal x-height font.
Keywords: editorial, magazines, book design, headlines, branding, elegant, refined, literary, formal, refinement, editorial voice, classic modernity, premium tone, bracketed, hairline, sharp, crisp, calligraphic.
This serif features pronounced thick–thin modulation with fine hairlines and crisp, bracketed serifs. Proportions are relatively tall and open, with generous counters and a measured, classical rhythm that keeps lines of text calm and even. Curves transition smoothly into straight stems, and terminals often finish in tapered, slightly calligraphic points, lending a polished, high-end texture at display sizes.
Well-suited to magazines, book jackets, and other editorial settings where a refined serif voice is needed. It performs especially well for headlines, subheads, pull quotes, and identity applications that benefit from high-contrast detail and a classic, polished presence.
The overall tone is poised and cultivated, evoking traditional book typography and contemporary editorial design. Its high-contrast sparkle and clean finishing give it a luxurious, fashion-adjacent feel while remaining reserved and readable.
The design appears intended as a modern, conventional text serif with elevated contrast and carefully finished details, balancing classical proportions with a clean, contemporary surface for editorial and branding use.
The uppercase set reads stately and well-balanced, while the lowercase maintains clarity through open apertures and steady spacing. Numerals share the same refined contrast and sit comfortably alongside text, supporting mixed editorial layouts where type needs to feel premium without becoming ornate.