Sans Normal Kubir 14 is a bold, wide, low contrast, italic, normal x-height font visually similar to 'Dexa Round' by Artegra, 'Muller Next' by Fontfabric, 'Cedora' by Lafontype, and 'Binate' by Monotype (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, sportswear, energetic, sporty, confident, modern, dynamic, emphasis, impact, modernity, motion, clarity, oblique, slanted, geometric, rounded, smooth.
A heavy, oblique sans with broad proportions and smooth, rounded construction. Strokes are largely monolinear with minimal contrast, producing an even, solid color in text. Curves are generous and circular (notably in C, O, and 8), while joins and terminals are clean and mostly straight-cut, keeping the forms crisp despite the slant. Counters are moderately open for a bold style, and spacing feels roomy, reinforcing the wide stance and steady rhythm across lines.
Best suited to headlines, posters, and punchy brand statements where a strong, dynamic slant helps convey motion and emphasis. It also fits packaging and product identities that benefit from bold, modern clarity. In longer settings it remains readable, but its strong weight and oblique stance make it most effective at display sizes and for short, high-impact copy.
The overall tone is fast and assertive, with a forward-leaning posture that reads as energetic and contemporary. Its wide, weighty shapes feel confident and sporty, suited to messaging that wants impact without sounding overly formal or delicate.
The design appears intended to deliver a contemporary, impact-first sans that combines geometric roundness with a forward-leaning stance for speed and emphasis. It prioritizes bold legibility and a consistent, high-energy texture over delicate detail or calligraphic nuance.
Uppercase forms stay fairly geometric and stable, while lowercase shows a utilitarian simplicity with single-storey shapes (notably the a and g) that keep the texture compact and direct. Numerals are bold and rounded with clear silhouettes, making them visually consistent with the letterforms in both display settings and short bursts of text.