Print Ubmab 12 is a bold, narrow, medium contrast, upright, normal x-height font.
Keywords: posters, packaging, headlines, social media, kids branding, playful, friendly, casual, handmade, energetic, handcrafted feel, casual voice, friendly impact, informal display, brushy, rounded, bouncy, soft terminals, irregular rhythm.
A lively, brush-like handwritten print with thick, rounded strokes and subtly uneven contours that preserve a drawn-by-hand feel. Letterforms lean on simple, open shapes with soft terminals, occasional wedge-like endings, and modest stroke modulation that reads as pressure from a marker or brush. Proportions are compact and slightly condensed, with a bouncy baseline and variable internal spacing that gives words a textured, organic rhythm. Numerals follow the same informal construction, with bold, easily spotted silhouettes.
Best suited to short-to-medium display text where its brushy texture and informal rhythm can be a feature: posters, packaging callouts, social graphics, event materials, and friendly branding. It can also work for subheads or pull quotes when paired with a calmer text face, but the bold, irregular texture is most effective when allowed to breathe with ample tracking and leading.
The overall tone is warm and approachable, with an upbeat, improvised character that feels conversational rather than formal. Its slightly quirky, human irregularities add charm and spontaneity, making text feel personal and expressive.
The design appears intended to simulate quick, confident hand lettering with a brush-pen feel—prioritizing personality, impact, and approachability over strict geometric consistency. It aims to deliver an instantly recognizable handmade voice that remains clear and readable in display contexts.
Capitals are confident and simplified, while lowercase forms keep generous counters and smooth joins that maintain legibility at display sizes. The texture becomes more prominent in longer lines, where the natural unevenness in stroke edges and spacing contributes to a handcrafted look.