Sans Contrasted Ulme 11 is a bold, wide, high contrast, upright, normal x-height font visually similar to 'Hiroshige Sans' by Arthur Baker, 'Proza' and 'Proza Display' by Bureau Roffa, 'Mariposa Sans' by ITC, 'Hiroshige Sans' and 'Optima Nova' by Linotype, and 'Beorcana Pro' and 'Beorcana Std' by Terrestrial Design (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, book covers, editorial, retro, confident, lively, formal, impact, personality, title use, brand voice, editorial tone, flared, bracketed, calligraphic, sculpted, open counters.
This typeface is a heavy display face with pronounced stroke modulation and subtly flared terminals that read as serifless at a glance yet feel carved and bracketed in the details. Curves are broad and full, with open counters and a rounded, slightly squarish interior geometry that keeps forms sturdy at large sizes. The rhythm is energetic: joins and terminals often taper, and the letterforms show small directional nicks and angled endings that add texture without turning into overt ornament. Capitals are compact and assertive, while lowercase shapes stay robust and readable, with a single-storey a and g contributing to a straightforward, contemporary construction.
Best suited to display settings such as headlines, posters, branding marks, and packaging where its strong contrast and flared terminals can be appreciated. It can also work for book covers and editorial titles, adding character and authority, while longer passages will feel dense and attention-grabbing.
The overall tone balances classic editorial gravitas with a playful, slightly vintage flavor. The flared endings and calligraphic contrast give it a crafted, expressive presence, while the simplified construction keeps it confident and direct rather than ornate.
The design appears intended to deliver a bold, distinctive display voice by combining substantial weight with controlled stroke modulation and subtly flared, sculpted terminals. It aims for high impact and recognizability while maintaining clear, familiar letter structures.
Figures are similarly weighty and stylized, with noticeable modulation and curved entries/exits that match the letterforms. In text, the dense color and distinctive terminals create strong personality and emphasis, especially in headlines and short blocks.