Slab Normal Weger 7 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'Equip Slab' by Hoftype, 'Corporative Slab' and 'Sánchez Niu' by Latinotype, 'Weekly' by Los Andes, and 'Namyv' by Poloskov (names referenced only for comparison).
Keywords: headlines, posters, packaging, editorial, signage, sturdy, no-nonsense, classic, friendly, impact, readability, versatility, print feel, reliability, slab serif, bracketed serifs, heavy weight, soft corners, robust color.
A robust slab serif with heavy, bracketed rectangular serifs and very low stroke contrast. The letterforms are broad and evenly weighted, creating a dark, steady typographic color. Curves are generously rounded and joins feel slightly softened rather than sharp, while terminals and serifs remain emphatic and blocky. Counters are open enough for clarity at display sizes, and the overall construction stays consistent across capitals, lowercase, and figures.
Well suited to headlines and short blocks of text where strong presence and steady legibility are needed, such as editorial titles, posters, packaging, and signage. Its heavy slabs and even rhythm also make it useful for branding wordmarks that need a grounded, trustworthy feel.
The tone is solid and dependable, with a familiar, traditional presence that reads as practical and confident. Its substantial serifs add a faintly vintage, print-oriented flavor without becoming decorative, giving it an approachable, workmanlike character.
The design appears intended as a straightforward, versatile slab serif that delivers impact through weight and width rather than contrast or ornament. It aims to provide a dependable, broadly usable voice for display typography while staying restrained and familiar.
Round glyphs like C, O, and Q appear smooth and full, and the numerals match the letters in weight and footprint, reinforcing a cohesive, poster-ready rhythm. Spacing in the samples suggests the design is intended to hold together as dense, impactful text while remaining legible.