Sans Superellipse Ifmi 1 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Siro' by Dharma Type; 'Croma Sans', 'Halifax', and 'Orgon Plan' by Hoftype; 'Akagi' and 'Akagi Pro' by Positype; 'Aisling Sans' by S6 Foundry; and 'Gloriola' by Suitcase Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, punchy, playful, sturdy, retro, impact, approachability, display emphasis, brand voice, rounded, soft corners, blocky, compact, bulky.
This typeface is built from heavy, rounded-rectangle forms with softened corners and broad, even strokes. Counters are relatively small and often squarish, giving letters a dense, compact interior while maintaining clear silhouettes. Curved letters like C, G, O, and S read as superelliptical bowls, while diagonals (K, V, W, X, Y) are thick and assertive with minimal modulation. The lowercase is similarly weighty, with simple, sturdy constructions and a single-storey feel where visible; dots and terminals are blunt and rounded rather than sharp.
It works best in large sizes for headlines, posters, packaging, and brand marks where bold shapes and rounded geometry can carry the layout. It’s also effective for signage and short, high-impact UI or promotional callouts where immediate legibility and a friendly voice are desired.
The overall tone is bold and approachable, with a playful, poster-like confidence. Its rounded geometry and chunky proportions feel friendly and contemporary while also nodding to mid-century display vernacular. The rhythm is energetic and attention-grabbing, suited to designs that want impact without aggression.
The design appears intended as a high-impact display sans that combines superelliptical roundness with compact, sturdy letterforms for maximum presence. It prioritizes bold, approachable shapes and clear silhouettes to create a distinctive, modern-retro voice in titles and branding.
At text sizes the dense counters and heavy joins can create strong dark texture, especially in combinations with many verticals. Numerals are robust and headline-oriented, with a consistent, blocky presence that matches the letters well.