Sans Normal Arban 13 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'FF Infra' by FontFont and 'Neue Helvetica', 'Neue Helvetica Armenian', 'Neue Helvetica Georgian', 'Neue Helvetica Paneuropean', and 'Neue Helvetica World' by Linotype (names referenced only for comparison).
Keywords: ui text, wayfinding, brand systems, editorial, corporate comms, modern, neutral, clean, pragmatic, contemporary, versatility, legibility, system design, clarity, neutrality, geometric, rounded, open counters, even rhythm, minimal.
A clean sans with geometric construction and gently rounded curves. Strokes are even and steady, with open apertures and largely circular bowls that keep counters clear. Proportions feel balanced and straightforward, with simple terminals and minimal modulation; the overall texture on the line is smooth and consistent. Figures are plain and legible, matching the letterforms in weight and clarity.
This font suits interface typography, product labeling, and general-purpose branding where clean, consistent forms are needed. It also performs well for editorial subheads and body copy at moderate sizes, and for signage or informational layouts where quick recognition and even texture matter.
The tone is neutral and contemporary, aiming for clarity over personality. Its geometry and restrained detailing give it a calm, matter-of-fact voice that feels modern and dependable rather than decorative.
The design appears intended as a versatile workhorse sans that prioritizes clear shapes, even color, and broad usability. Its restrained geometry suggests a goal of fitting seamlessly into systems and layouts without calling attention to itself.
Letterforms show a strong reliance on circles and straight stems, producing a tidy rhythm in running text. Spacing appears comfortable and not overly tight, supporting readability in longer passages and UI-like settings.