Sans Normal Orben 1 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Myriad' by Adobe, 'Droid Sans' by Ascender, and 'Belle Sans' by Park Street Studio (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, confident, playful, modern, approachable, impact, approachability, clarity, brand voice, modernity, rounded, soft terminals, compact, sturdy, high impact.
A heavy, rounded sans with soft curves, compact proportions, and minimal stroke modulation. Letterforms show a consistent, geometric-leaning construction with generously curved bowls (O, C, G) and smooth joins, producing an even, sturdy texture in text. Terminals are mostly blunt with subtly softened corners, while counters remain open enough to keep dense weights from clogging. Widths vary naturally across the set, creating a lively rhythm without feeling irregular.
Best suited for display use where a strong, friendly presence is needed—headlines, posters, logos, packaging, and retail or wayfinding signage. It can also work for short UI labels or callouts when a warm, high-contrast-in-size look is desired, though its dense weight suggests keeping longer text to larger sizes.
The overall tone is friendly and contemporary, with a slightly playful warmth that comes from the rounded shapes and soft finishing. Its strong color on the page reads confident and energetic rather than severe, making it feel approachable and brand-forward.
The design appears intended to deliver a modern, approachable sans that maintains clarity while maximizing impact. Rounded geometry and simplified forms suggest a focus on friendly branding and attention-grabbing typography that stays cohesive across letters and numerals.
Uppercase forms are broad and stable, with a clean, simple skeleton; lowercase follows with single-storey shapes in key letters (notably the a and g), reinforcing an informal, modern voice. Numerals are sturdy and clear, matching the same rounded, high-impact feel.