Sans Contrasted Hatu 1 is a very bold, very wide, high contrast, upright, tall x-height font visually similar to 'Banigar' by Azzam Ridhamalik, 'Muller Next' by Fontfabric, 'Roc Grotesk' by Kostic, and 'Gliker' by Studio Sun (names referenced only for comparison).
Keywords: headlines, posters, logos, packaging, merch, playful, punchy, retro, chunky, loud, attention, texture, branding, novelty, impact, soft-cornered, bulbous, ink-trap-like, notched, compact.
A heavy, display-oriented sans with broad proportions and a low-contrast, blocky silhouette that’s punctuated by sharp internal cuts. Many glyphs show distinctive wedge-like notches and sliced counters that read almost like stencil breaks or ink-trap-inspired openings, creating a strong horizontal rhythm across words. Terminals are generally squared and weighty, while curves stay rounded and full, giving the forms a dense, compact feel. The lowercase has a tall, sturdy presence with large bowls and simple, single-storey structures where applicable, and the numerals match the same chunky, cut-in detailing for consistency.
Best suited for headlines, posters, and branding moments where bold texture is desirable. It can work well for logos, packaging, and merchandise that benefit from a distinctive, carved display look. For longer text or small UI sizes, the internal cuts and dense weight may hinder readability, so it’s most effective in short, high-impact phrases.
The overall tone is bold and mischievous, with a retro novelty flavor that feels energetic and attention-seeking. The repeated internal “slices” add a graphic, slightly industrial character that can read as playful or edgy depending on color and setting. It feels designed to be seen rather than read for long stretches, prioritizing impact and personality.
The design appears intended to deliver maximum visual presence with a recognizable signature detail: repeated internal notches that create texture without adding ornament or serifs. It aims to balance friendly, rounded massing with sharper, graphic interruptions, producing a display face that feels both playful and assertive.
The cut-in details introduce strong texture and can reduce clarity at smaller sizes or in tight spacing, while at larger sizes they become the defining visual signature. Uppercase and lowercase share a consistent construction, and the font maintains a cohesive word-shape despite the aggressive internal breaks. Round letters (O/C/G/Q) and bowl-heavy forms (B/P/R/a/e) especially showcase the style’s carved-counter motif.