Sans Superellipse Makig 3 is a very bold, normal width, medium contrast, upright, normal x-height font visually similar to 'AG Book W1G' by Berthold, 'Neue Helvetica' and 'Neue Helvetica Paneuropean' by Linotype, 'Europa Grotesk No. 2 SB' and 'Europa Grotesk No. 2 SH' by Scangraphic Digital Type Collection, and 'Nimbus Sans Novus' by URW Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, logos, packaging, signage, friendly, playful, chunky, retro, approachable, impact, friendliness, branding, display, rounded, soft corners, monolinear, compact, sturdy.
A heavy, monolinear sans with pronounced rounding throughout, built from squarish counters and superellipse-like curves. Strokes are consistently thick with softened terminals and corners, producing a compact, blocky silhouette. Proportions feel slightly condensed in places, with broad stems and tight apertures that keep forms dense and graphic; bowls and counters tend toward rounded-rect geometry rather than perfect circles. Lowercase shapes are simple and robust, with single-storey forms where applicable and short, thick joins that emphasize an even, solid rhythm.
Best suited for short, high-impact settings such as headlines, posters, packaging fronts, and bold brand marks where its rounded heft can carry the layout. It can work for signage and UI callouts when set large with added spacing, but is less ideal for long paragraphs due to its dense color.
The overall tone is bold and cheerful, with soft geometry that reads as welcoming rather than aggressive. Its chunky forms suggest a retro, poster-like confidence and a playful, kid-friendly warmth, while still feeling clean and modern enough for contemporary branding.
The design appears aimed at delivering maximum impact with a friendly, softened voice: a bold geometric sans that prioritizes legibility-at-a-glance and a distinctive, rounded-rect personality for display typography.
At text sizes the tight apertures and heavy weight can visually close up, so it benefits from generous tracking and breathing room. The numerals follow the same rounded-rectangle logic, giving figures a cohesive, sign-like presence.