Serif Flared Ugro 3 is a regular weight, normal width, low contrast, upright, normal x-height font.
Keywords: book typography, editorial, magazines, branding, packaging, classic, bookish, warm, traditional, craft, readability, classic tone, editorial versatility, warm elegance, flared serifs, calligraphic, bracketed, ink-trap hints, moderate modulation.
A text-oriented serif with gently flared, wedge-like serifs and soft bracketed joins that give strokes a subtly sculpted finish. The outlines show modest modulation and a slightly calligraphic flow, with rounded bowls and tapered terminals rather than sharp, geometric cuts. Proportions feel steady and readable, with compact counters and a consistent rhythm across capitals and lowercase; curves are smooth and the overall color on the page is even without looking mechanical.
Well-suited to book interiors, editorial layouts, and magazine text where a steady texture and traditional serif voice are desirable. It can also serve in headlines, pull quotes, and brand applications that want classic warmth without high-contrast sharpness.
The face reads as traditional and literary, with a warm, slightly handcrafted tone that suggests print and long-form reading. Its flared endings add a quiet elegance and a hint of old-style charm, making it feel familiar, trustworthy, and editorial.
Likely intended as a versatile serif for readable text and confident display, blending an old-style sensibility with flared, tapered details to create a refined but approachable page color.
Capitals present a dignified, inscriptional presence, while the lowercase keeps a sturdy, text-friendly structure. Numerals are clear and robust, matching the serif treatment so they sit comfortably in running text or headings.