Sans Other Budan 7 is a regular weight, wide, low contrast, upright, normal x-height font.
Keywords: headlines, posters, packaging, branding, event promos, playful, quirky, informal, friendly, retro, distinctiveness, informality, display impact, human feel, angular, chunky, rounded, idiosyncratic, bouncy.
A bold-looking, low-contrast sans with wide proportions and deliberately irregular geometry. Strokes are monolinear and stout, with frequent angled terminals and wedge-like cutoffs that give many letters a slightly slanted, hand-cut feel despite an overall upright stance. Counters are open and rounded (notably in O, C, and e), while joins and diagonals often show abrupt, graphic corners. Spacing and letter widths feel intentionally uneven, creating a lively rhythm across words and lines.
Best suited for short to medium-length display settings where personality is a priority—headlines, posters, packaging, and branding accents. It can work for informal editorial callouts or event promotions, but the intentionally irregular rhythm is likely to feel busy in dense body text.
The font reads as energetic and mischievous, with a casual, human, slightly off-kilter personality. Its chunky shapes and angled cuts add a poster-like punch, while the inconsistent rhythm keeps it from feeling corporate or strictly utilitarian.
The design appears intended to deliver a distinctive, approachable sans voice by combining chunky monoline strokes with quirky, angular terminal cuts and uneven width behavior. The result is a recognizable display face that emphasizes character and momentum over strict typographic neutrality.
Uppercase forms are assertive and simplified, and several glyphs show distinctive angular decisions (such as sharp diagonals and cut terminals) that make the texture feel handmade rather than engineered. Numerals are heavy and expressive, matching the letterforms’ broad stance and graphic weight distribution.