Sans Rounded Ello 11 is a bold, normal width, low contrast, upright, normal x-height font visually similar to '210 Gulim' by Design210, Korean Fonts (names referenced only for comparison).
Keywords: children’s titles, packaging, posters, headlines, branding, friendly, playful, casual, approachable, soft, soft display, friendly branding, approachability, high impact, rounded, chunky, bubbly, informal, quirky.
A heavy, rounded sans with softly swollen strokes and fully curved terminals throughout. The outlines are smooth and monolinear in feel, with generous bowls and counters that keep letters open despite the thick weight. Proportions are slightly compact with a steady, even rhythm; curves dominate and corners are consistently blunted, giving the alphabet a cohesive, rubbery silhouette. Numerals match the letterforms with simple, rounded constructions and clear differentiation.
Well suited to upbeat display applications such as children’s publishing, playful branding, packaging, and large UI or in-app headings where a friendly tone is needed. It can also work for short callouts, labels, and posters that benefit from high visual presence and soft edges.
The overall tone is warm and personable, with a playful, kid-friendly softness that feels more hand-made than technical. Its chunky forms read as cheerful and inviting, emphasizing ease and approachability over precision or formality.
Designed to provide a cheerful, rounded display voice with sturdy, uncomplicated shapes and a consistently softened finish. The emphasis appears to be on friendliness and instant recognizability, delivering impact without sharpness or formality.
Distinctive rounded detailing appears in key joins and crossbars, and the punctuation and dots take on the same softened geometry, helping long text maintain a consistent texture. The bold shapes create a strong color on the page, making the face most comfortable at larger sizes where counters and apertures remain clearly visible.