Sans Normal Senem 2 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'Epoca Pro' by Hoftype; 'Mute Arabic Variable' by Indian Type Foundry; 'Core Gothic N', 'Core Sans N', and 'Core Sans NR' by S-Core; and 'Quebec Serial' by SoftMaker (names referenced only for comparison).
Keywords: ui text, body text, product design, signage, infographics, neutral, modern, clean, friendly, functional, versatility, clarity, legibility, neutrality, modernity, geometric, rounded, open counters, high legibility, plainspoken.
A clean sans with predominantly circular and elliptical construction, even stroke weight, and smooth curves that keep the texture calm and consistent. Proportions are straightforward with a balanced x-height and generous apertures that keep counters open in text. Terminals are mostly clean and unembellished, with a slightly rounded feel to joins and curves; diagonals (as in K, V, W, X, Y) are crisp without looking sharp or aggressive. Numerals are simple and readable, matching the letterforms’ restrained, geometric rhythm.
Well suited to user interfaces, documentation, and general-purpose body copy where clarity at a range of sizes matters. Its even rhythm and open counters also work well for dashboards, charts, and wayfinding-style text, as well as straightforward branding and packaging that calls for a clean, modern sans.
The overall tone is neutral and contemporary, leaning friendly through its rounded shapes and open, approachable forms. It reads as practical and dependable rather than stylized, giving text a clear, uncluttered voice appropriate for everyday communication.
The design appears intended as a versatile, no-nonsense sans for broad usage, emphasizing clean geometry, consistent stroke behavior, and high legibility in continuous reading. It aims to stay visually quiet while remaining modern and approachable.
In running text the letter spacing and shapes create an even, steady color, with clear differentiation between similar forms (notably I/J/L and O/Q) aided by distinct constructions. The design favors clarity over personality, making it suitable where consistency and legibility are priorities.