Sans Faceted Affu 12 is a very bold, narrow, low contrast, upright, normal x-height font visually similar to 'Winner Sans' by sportsfonts (names referenced only for comparison).
Keywords: headlines, posters, sports branding, team apparel, packaging labels, industrial, athletic, military, poster, impact, space saving, signage, branding, angular, faceted, blocky, stencil-like, condensed.
A compact, all-caps–friendly sans built from crisp, faceted strokes that replace curves with clipped corners and short planar cuts. The letterforms are heavy and tightly proportioned, with squared terminals, small internal counters, and a consistent rhythm that reads like engineered signage. Round glyphs such as O/C/G are rendered as multi-sided shapes, while diagonals (A/V/W/Y) stay clean and rigid, reinforcing a geometric, constructed feel. Numerals match the same chamfered, block-built logic for a cohesive headline texture.
Best used for headlines, posters, and branding where a bold, condensed wordmark is needed. It also fits sports identities, team uniforms, event graphics, and rugged packaging or labeling that benefits from an industrial, hard-edged aesthetic.
The tone is forceful and utilitarian, combining a sports-jersey bluntness with an industrial, tactical edge. Its sharp chamfers and compact spacing give it an assertive, no-nonsense voice suited to high-impact messaging.
The design appears intended to deliver maximum impact in limited horizontal space while maintaining a consistent, machined geometry. By translating curves into planar facets, it creates a distinctive, emblematic look that stays legible and punchy in display settings.
The faceting produces a distinctive sparkle at large sizes, where the clipped corners become a recognizable signature. In longer lines it maintains strong word shapes, though the dense counters and tight forms suggest it will feel most comfortable in display roles rather than small text.