Serif Normal Bulel 7 is a very bold, normal width, medium contrast, upright, normal x-height font visually similar to 'Degalena' by Agny Hasya Studio (names referenced only for comparison).
Keywords: posters, headlines, packaging, branding, signage, playful, retro, friendly, bouncy, whimsical, attention, warmth, nostalgia, personality, display impact, rounded, soft, bulbous, puffy, ball terminals.
A very heavy, rounded serif with soft, inflated-looking strokes and generous internal curves. The serifs are short and blunted, often reading as teardrop or ball-like terminals rather than sharp brackets, giving the letterforms a cushioned silhouette. Counters are compact but kept open enough for display clarity, while joins and corners are consistently smoothed to avoid hard angles. The overall rhythm is lively and slightly uneven in a deliberate way, with prominent, sculpted terminals that add a hand-shaped feel even though the forms are clearly structured.
This font fits best in display contexts such as posters, headlines, logotypes, packaging, and storefront or event signage where its chunky, rounded serifs can be appreciated. It also works well for short, characterful copy in editorial or digital layouts when used at larger sizes with ample spacing.
The tone is cheerful and nostalgic, evoking mid-century display typography and playful packaging aesthetics. Its bouncy terminals and rounded weight distribution make it feel approachable and humorous rather than formal or editorial. The strong black presence gives it confidence, but the softened details keep it friendly.
The design appears intended to deliver a bold, attention-grabbing serif voice while replacing sharp, traditional details with rounded, bulbous terminals to create warmth and humor. It aims for a retro-leaning, highly legible display texture that remains structured and consistent across capitals, lowercase, and figures.
The uppercase has a particularly bold, poster-like presence, while the lowercase keeps the same rounded logic with distinctive ball-ish feet and heads on stems. Numerals match the same puffy construction, making them well suited to headlines that mix text and numbers. Because of the heavy color and sculpted terminals, it is likely to need comfortable tracking and moderate sizes for best legibility in longer settings.