Sans Superellipse Yibo 1 is a very bold, very wide, medium contrast, italic, normal x-height font visually similar to 'Muller Next' by Fontfabric (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, title cards, sporty, punchy, retro, playful, assertive, impact, speed, display, brand punch, rounded, chunky, oblique, compact counters, ink-trap cuts.
A heavy, oblique sans with broad, low-slung proportions and rounded-rectangle geometry. Strokes are thick and even, with tight apertures and compact counters that create a dense, high-impact texture in text. Many joins and terminals show angular, notched cuts—especially at corners and diagonals—adding a carved, engineered feel and helping separate shapes at large sizes. Round letters (O, C, G, Q) read as superelliptical forms with flattened sides, while straight letters favor sturdy slabs of black with minimal internal whitespace.
Best suited to headlines, short phrases, and branding where impact and motion are desired—such as sports, gaming, event posters, packaging, and bold title cards. It can work for emphasis lines in layouts, but its dense color and compact counters make it less comfortable for long reading at smaller sizes.
The overall tone is bold and energetic, with a sporty, poster-forward attitude. Its rounded massing keeps it friendly, while the sharp notches and oblique stance add speed and aggression, giving it a distinctly retro display flavor.
The design appears intended to deliver maximum visual punch with a streamlined, rounded-rect silhouette, combining friendly curves with sharp, cut-in details to suggest speed and mechanical precision.
In continuous text the tight counters and narrow openings can cause letters to visually merge, which reinforces its headline character. Numerals follow the same chunky, rounded style, with distinctive cut-ins that echo the uppercase details.