Sans Normal Obbiz 11 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'FF Sero' by FontFont and 'Akagi' and 'Akagi Pro' by Positype (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, punchy, playful, bold, casual, impact, approachability, clarity, display use, rounded, soft corners, compact, high impact, sturdy.
A heavy, rounded sans with soft corners and broadly geometric construction. Strokes are thick and uniform, with large counters that stay open despite the weight. Curves are smooth and circular, while joins and terminals are gently squared off, giving the face a sturdy, compact rhythm. The lowercase shows single-storey forms and simple, blocky details, and the numerals match with wide, blunt shapes designed for strong presence.
This font is well suited to headlines, posters, and bold branding where impact and legibility at a distance matter. It can also work for packaging, event graphics, and signage that benefits from a friendly, rounded feel. For longer passages, it performs best when used sparingly (subheads, callouts) rather than as primary body text.
The overall tone is friendly and energetic, with a playful, approachable mass. Its rounded geometry keeps it from feeling severe, while the dense black shapes create a confident, attention-grabbing voice suited to informal, upbeat messaging.
The design appears intended to deliver maximum visual weight with an approachable, rounded character—combining sturdy geometry with soft corners for a modern, friendly display voice.
In continuous text the weight creates tight internal spacing, so it reads best with generous tracking or at larger sizes. The strong, simplified silhouettes make letters and numbers feel poster-like and graphic, emphasizing shape over nuance.