Sans Normal Aslub 7 is a regular weight, narrow, monoline, upright, short x-height font.
Keywords: ui text, packaging, branding, headlines, posters, friendly, modern, playful, clean, approachable, approachability, clarity, modern utility, brand warmth, rounded, soft corners, open counters, geometric, compact.
A compact, rounded sans with mostly monoline strokes and softened terminals. Curves are built from clean circular and elliptical forms, giving bowls and counters a smooth, even rhythm, while vertical stems stay straight and steady. Proportions are tight and efficient, with relatively small lowercase bodies compared to the capitals and ascenders/descenders that add vertical movement. Details like the single-storey “a” and “g,” a simple hooked “f,” and a circular-dot “i/j” reinforce a straightforward, contemporary construction.
It works well for interface labels, product packaging, and brand systems that want a clean but personable sans. The compact proportions and even stroke color also suit short headlines, posters, and captions where a smooth, rounded texture is desirable.
The overall tone is friendly and lightly playful without becoming informal or hand-drawn. Its rounded geometry reads approachable and modern, suggesting a welcoming voice suited to consumer-facing messaging and simple, upbeat branding.
The design appears aimed at delivering a simple, geometric sans voice that feels warm and accessible. By combining consistent stroke weight with rounded construction and compact proportions, it targets clarity and friendliness in contemporary layouts.
Spacing feels on the snug side, and the round forms keep word shapes consistent and smooth across lines. Numerals follow the same rounded logic, with clear, open shapes that match the lowercase texture.