Sans Superellipse Asmup 1 is a very light, normal width, low contrast, upright, normal x-height font.
Keywords: ui labels, editorial text, branding, presentations, packaging, modern, clean, airy, friendly, quietly playful, softened modernism, clarity, minimalism, approachability, monoline, rounded terminals, soft corners, geometric, open apertures.
This typeface is a monoline sans with rounded-rectangle (superellipse) geometry and softly squared curves. Strokes stay even and delicate, with rounded terminals and smooth joins that keep counters open and uncluttered. Proportions feel balanced and contemporary: capitals are simple and geometric, while lowercase forms are clear and slightly humanized through gentle curvature and consistent rounding. Numerals follow the same calm rhythm, with minimal ornament and a light, precise presence.
It suits interface typography, dashboards, and product UI where a light, clean voice is needed, especially at larger text sizes. The rounded geometry also works well for contemporary branding, packaging, and presentation materials that aim for a polished but approachable look. In editorial contexts, it can serve as a minimalist display or pull-quote face where its airy rhythm and open counters can be appreciated.
The overall tone is modern and unobtrusive, with a friendly softness coming from the rounded corners and open forms. Its light touch and tidy construction give it an airy, refined feel that reads as contemporary, approachable, and slightly tech-adjacent without becoming cold.
The design appears intended to deliver a contemporary geometric sans with softened edges—combining a crisp, rational structure with approachable rounding for a calm, modern reading experience.
Round letters (like O, C, G, and e) show a squarish roundness rather than pure circles, reinforcing the superellipse character. Diacritics and punctuation (as seen in the sample) remain simple and clean, matching the restrained, even-handed detailing across the set.