Sans Superellipse Orguw 2 is a very bold, narrow, low contrast, upright, normal x-height font.
Keywords: headlines, posters, branding, packaging, signage, playful, retro, bold, friendly, posterlike, impact, approachability, retro flavor, display clarity, graphic texture, soft corners, condensed, chunky, bouncy, compact.
A compact, heavy sans with rounded-rectangle construction and softly squared terminals. Strokes are thick and largely uniform, with minimal modulation and small, tight counters that keep shapes dense. Curves lean toward superelliptical forms, giving letters like O/C/G a cushioned, blocky roundness, while straight stems remain firm and vertical. The overall rhythm is condensed and lively, with slightly irregular widths across glyphs that create a hand-set, display-oriented texture.
Works best in headlines, posters, and bold branding where its compact mass and rounded geometry can carry the design. It also suits packaging, labels, and signage that benefit from high impact and a friendly, retro-leaning voice, especially when set at medium to large sizes.
The tone is upbeat and attention-grabbing, blending a mid-century poster sensibility with a contemporary softness. Its chunky geometry and rounded corners feel approachable rather than aggressive, making it well-suited to cheerful, energetic messaging.
The design appears intended as a high-impact display sans that mixes condensed proportions with softened, superelliptical shapes for an approachable, characterful presence. It prioritizes instant recognizability and graphic texture over neutral text setting.
Distinctive details include squared-off apertures and notched joins in places, plus simplified, sturdy numerals that read clearly at larger sizes. The density of the interior spaces means it prefers generous tracking and clean reproduction when used in longer lines.