Sans Other Abmav 2 is a very bold, normal width, low contrast, upright, normal x-height font.
Keywords: posters, headlines, packaging, kids, logos, playful, chunky, quirky, friendly, cartoonish, display impact, handmade feel, humor, approachability, rounded, irregular, bouncy, soft corners, hand-cut.
A heavy, sans-like display face with chunky silhouettes and softly rounded corners. Letterforms show deliberate irregularity in stroke edges and internal counters, creating a cut-paper or hand-molded look rather than geometric precision. Proportions are lively and uneven from glyph to glyph, with slightly wobbly verticals, angled terminals, and wide, open bowls in characters like O, Q, and 8. The overall rhythm feels bouncy and informal, with tight, sturdy counters that keep the dense weight readable at larger sizes.
Best suited for short, high-impact text such as posters, headlines, product packaging, and branding marks where a friendly, humorous voice is desired. It also works well for children’s materials, event titles, and playful signage, especially at medium-to-large sizes where the irregular edges and counters can be appreciated.
The font conveys a cheerful, mischievous energy—more cartoon title card than corporate signage. Its uneven, hand-made shapes read as approachable and humorous, lending a casual, kid-friendly tone with a hint of retro novelty.
The design appears intended to deliver a bold, approachable display voice through deliberately imperfect, hand-crafted shapes. It prioritizes character and visual punch over strict consistency, aiming to feel fun, tactile, and instantly recognizable.
Numerals are especially bulbous and attention-grabbing, matching the heavy texture of the capitals. Lowercase forms maintain the same chunky construction, with simplified joins and slightly exaggerated curves that emphasize personality over typographic neutrality.