Serif Normal Midiz 2 is a bold, normal width, very high contrast, upright, normal x-height font.
Keywords: headlines, editorial, book covers, magazines, branding, classic, formal, dramatic, literary, classic refinement, editorial impact, authoritative tone, premium feel, bracketed, sharp, crisp, sculpted, stately.
This serif typeface is built around pronounced stroke modulation with thick verticals and hairline-thin horizontals and joins. Serifs are bracketed and taper to fine points, giving terminals a crisp, carved look rather than blocky slabs. The letterforms feel compact and sturdy through the stems, with narrow apertures and tight internal spaces that deepen the black-on-white contrast. Curves are smooth but controlled, and diagonals (as in V/W/X/Y) finish in sharp, knife-like feet; the numerals follow the same high-contrast, old-style-influenced construction.
Best suited to headlines, decks, and large editorial typography where its sharp detailing and strong contrast can be appreciated. It would work well for magazine covers, book jackets, and refined branding systems that need a classic serif voice with substantial impact. For long-form text, it is likely to perform better in well-printed conditions and at comfortable reading sizes.
The overall tone is refined and traditional, with a confident, high-drama presence associated with bookish and editorial typography. Its sharp serifs and strong thick–thin rhythm convey formality and seriousness, lending a sense of heritage and authority. At larger sizes it reads as elegant and emphatic, with a touch of theatrical flair.
The design intention appears to be a contemporary take on a conventional high-contrast text serif, optimized to project authority and elegance while remaining familiar in structure. It aims to deliver a strong typographic color and crisp finishing details for premium editorial and publishing contexts.
In the text sample, the dense weight and narrow counters create a dark, punchy texture that suits display and headline settings, while the hairlines and fine serifs suggest care is needed at small sizes or on low-resolution output. The uppercase has a stately, monumental feel, and the lowercase shows a conventional, readable structure with a two-storey a and g-like forms that maintain the same crisp contrast logic across the set.