Sans Normal Bubem 7 is a regular weight, normal width, monoline, upright, normal x-height font visually similar to 'Flink Neue' by Identity Letters, 'Averta PE' and 'Averta Standard PE' by Intelligent Design, 'Clear Sans Text' by Positype, and 'TT Commons™️ Pro' and 'TT Norms Pro' by TypeType (names referenced only for comparison).
Keywords: ui text, editorial, web typography, product branding, signage, clean, neutral, modern, friendly, functional, versatility, clarity, legibility, neutrality, modernity, open apertures, high legibility, geometric, even color, crisp.
This typeface presents a crisp, monoline sans with rounded, geometric construction and a steady, even typographic color. Curves are smooth and near-circular (notably in C, O, and lowercase o), while straight strokes and terminals stay clean and unembellished. Proportions feel balanced and contemporary, with open apertures in letters like e and a, and a clear, straightforward lowercase that reads well at text sizes. Figures are simple and familiar in form, matching the overall restrained, consistent drawing style.
It is well-suited to interface copy, web and app typography, and general editorial text where clarity and consistency are important. The clean forms also make it a good option for understated branding, wayfinding, and straightforward signage that benefits from a calm, contemporary sans voice.
The overall tone is neutral and modern, with a friendly clarity that feels practical rather than stylized. Its rounded geometry softens the voice slightly, making it approachable without losing a professional, matter-of-fact character.
The design appears intended as a versatile everyday sans: simple geometry, minimal personality artifacts, and a consistent stroke structure aimed at dependable legibility across a wide range of sizes and contexts.
The sample text shows stable spacing and a smooth reading rhythm, with punctuation and dots (i/j) appearing clean and unobtrusive. The lowercase g is single-storey and the q has a clear descender, reinforcing an accessible, contemporary text feel.