Sans Normal Fubuz 2 is a light, very narrow, medium contrast, upright, short x-height font.
Keywords: headlines, editorial, branding, posters, packaging, elegant, airy, contemporary, refined, space-saving, editorial tone, modern refinement, minimal display, brand voice, tall, condensed, monoline, smooth, clean.
A tall, condensed typeface with clean, mostly monoline strokes and subtly tapered terminals. Curves are smooth and elliptical, giving round letters like C, O, and Q a polished, drawn-with-a-pen feel without obvious serifs. The overall rhythm is vertical and open, with generous sidebearings for a condensed design and a calm, even color in text. Numerals follow the same slim proportions, with simple forms and clear differentiation.
Best suited to headlines, subheads, pull quotes, and branded wordmarks where a tall, refined silhouette can carry the layout. It can work for short text blocks in magazines or lookbooks when set with comfortable leading and tracking, but its condensed proportions make it especially effective for space-conscious display settings.
The tone is poised and modern, with a fashion/editorial sophistication that feels quiet rather than loud. Its narrow stance and light touch suggest delicacy and restraint, lending an upscale, minimalist character to headlines and short passages.
The design appears intended to provide a sleek, space-saving display voice with a contemporary editorial sensibility. Its restrained stroke treatment and smooth geometry aim for sophistication and clarity while maintaining a distinctive, elongated profile.
Ascenders are notably tall relative to the lowercase, and bowls tend to be narrow and upright, reinforcing the vertical texture. Several terminals show slight softening or tapering that adds a humanized finish while keeping the overall construction crisp.