Cursive Urbum 7 is a bold, narrow, very high contrast, italic, short x-height font.
Keywords: branding, social media, packaging, posters, invitations, playful, crafty, friendly, casual, expressive, handmade feel, expressive display, casual charm, brush lettering, brushy, looping, bouncy, textured, handmade.
A lively brush-pen script with compact proportions and a right-leaning stance. Strokes show pronounced contrast between heavy downstrokes and lighter upstrokes, with visible pen texture and occasional interior counters formed by layered strokes. Letterforms use rounded terminals, soft joins, and frequent loops, creating a springy baseline rhythm and an irregular, hand-drawn cadence. Uppercase characters are taller and more decorative, while lowercase forms stay relatively compact with tight counters and short ascenders/descenders.
Well-suited to short, attention-getting text such as logos, product labels, quotes, headlines, and greeting or event materials where a personal, handcrafted tone is desired. It performs best at medium-to-large sizes where the brush texture and contrast remain clear, and where the lively rhythm can be a feature rather than a distraction.
The font reads as upbeat and personable, with a handmade energy that feels informal and approachable. Its textured brush strokes and bouncy movement suggest craft, journaling, and everyday warmth rather than formality or restraint.
Likely designed to capture the look of quick brush lettering with expressive loops and visible stroke texture, delivering an energetic script for display settings. The emphasis appears to be on personality and motion over strict uniformity, aiming for an authentic hand-written feel in digital type.
Many glyphs feature reinforced strokes and sketch-like overlaps that add character but also increase visual density in small sizes. Numerals follow the same brush logic, with rounded shapes and slightly varied widths that maintain an organic, handwritten flow alongside the letters.