Serif Flared Arwu 2 is a regular weight, narrow, very high contrast, upright, normal x-height font.
Keywords: headlines, magazines, branding, posters, titles, editorial, fashion, dramatic, refined, classic, luxury tone, editorial impact, classic revival, headline focus, display, didone-like, flared, chiseled, crisp.
A high-contrast serif with tall proportions and a distinctly sculpted, flared treatment at stroke endings. Vertical stems read strong and straight, while hairlines are extremely thin, producing sharp light–dark rhythm and pronounced sparkle in text. Serifs are fine and wedge-like, often blending into the stroke with a tapered, chiseled feel rather than a fully bracketed transition. Counters tend to be compact and the overall fit looks tight, giving the face a dense, vertical texture; the lowercase shows a moderate x-height with clean, vertical stress and crisp joins.
Best suited for display settings such as magazine headlines, fashion and beauty branding, poster titles, and high-end packaging. It can also work for short editorial passages or pull quotes at comfortable sizes where the fine hairlines and tight spacing remain clear.
The tone is poised and luxurious, with a dramatic, fashion-forward presence. Its razor-thin hairlines and elegant tapering communicate refinement and a slightly theatrical sophistication, suited to premium and style-led contexts.
The design appears intended to deliver a contemporary take on classic high-contrast serif typography, emphasizing vertical elegance, dramatic stroke modulation, and refined flare details that elevate headlines and brand marks.
In all-caps the design reads especially statuesque and commanding, while the lowercase retains a crisp, editorial cadence. The numerals follow the same sharp contrast and tapered terminals, maintaining consistency for headlines and callouts.