Sans Other Hate 2 is a very bold, very wide, medium contrast, italic, normal x-height font visually similar to 'SbB Intermodal Stencil' by Sketchbook B (names referenced only for comparison).
Keywords: posters, headlines, logos, packaging, sports branding, industrial, tactical, mechanical, authoritative, aggressive, high impact, stencil utility, industrial branding, motion emphasis, rugged tone, stencil-cut, angular, slanted, blocky, segmented.
A heavy, slanted sans built from chunky, angular forms with frequent internal cuts that create a stencil-like, segmented texture. Corners are sharply chamfered and counters are reduced into narrow apertures, producing a compact, mechanical rhythm. The uppercase feels tightly engineered with squared shoulders and abrupt terminals, while the lowercase echoes the same cut-and-block construction, keeping a consistent, modular silhouette across the set. Numerals follow the same geometry, with simplified shapes and deliberate breaks that emphasize a rugged, utilitarian look.
Best suited for short, high-impact settings such as posters, bold headlines, logos, and packaging where its stencil cuts and angular mass can be appreciated. It can also work for sports, automotive, or industrial-themed branding, but is less comfortable for long-form reading due to the segmented counters and dense texture.
The overall tone is industrial and tactical, suggesting machinery, shipping labels, and hard-edged performance branding. The broken strokes and steep slant add urgency and motion, reading as bold, no-nonsense, and slightly confrontational.
The design intent appears to be a display sans that combines a stencil/cutout construction with a forceful, engineered silhouette, prioritizing impact and a rugged, industrial voice over neutral text clarity.
The repeated cutouts and narrow openings create strong patterning at display sizes, while the segmented construction can reduce clarity in dense paragraphs. The diagonal stress introduced by the slant is consistent across letters and figures, reinforcing a forward-leaning, action-oriented feel.