Sans Normal Juley 2 is a bold, normal width, medium contrast, italic, normal x-height font visually similar to 'Ninova' by Fontuma, 'Interval Next' by Mostardesign, and 'Core Sans N SC' and 'Core Sans NR' by S-Core (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, advertising, dynamic, modern, sporty, confident, friendly, emphasis, clarity, contemporary branding, motion, oblique, rounded, geometric, high-clarity, clean.
A slanted sans with smooth, rounded construction and crisp, even stroke endings. Curves are broadly circular, with open apertures and a steady, forward-leaning rhythm that keeps forms energetic without becoming calligraphic. Uppercase shapes read cleanly with simple geometry, while lowercase maintains a compact, workmanlike skeleton and clear counters. Numerals are sturdy and legible, matching the italic angle and overall roundness for a consistent texture in running text.
Well suited for attention-forward headlines, campaign graphics, and branding where a sense of motion is helpful. It also fits packaging and promotional layouts that benefit from a clean sans voice with added energy, and can work for short-to-medium text when a strong italic presence is desired.
The overall tone feels fast and contemporary, projecting momentum and confidence. Its rounded geometry softens the voice, making it approachable rather than aggressive, while the strong slant adds a sporty, action-oriented character.
The design appears intended to provide a modern sans that reads clearly while delivering built-in emphasis through an assertive slant and rounded, geometric forms. It prioritizes straightforward letterforms and consistent rhythm to stay versatile across display and text-like settings.
The italic angle is prominent enough to create emphasis on its own, producing a lively text color and a clear directional flow. Spacing appears balanced for continuous reading, with shapes that stay distinct at display sizes as well.