Sans Superellipse Ugrum 2 is a very bold, narrow, low contrast, italic, normal x-height font visually similar to 'Averta PE' and 'Averta Standard PE' by Intelligent Design, 'Antry Sans' and 'Ledare' by Mans Greback, 'Amsi Grotesk' by Stawix, and 'Calps' and 'Calps Sans' by Typesketchbook (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, sportswear, playful, retro, punchy, friendly, sporty, impact, motion, approachability, display emphasis, rounded, compact, slanted, soft, bouncy.
A compact, heavy sans with a consistent forward slant and softly rounded geometry throughout. Strokes are thick and even, with rounded corners and slightly squarish bowls that give the letters a superellipse-like footprint. Counters are small but clear, terminals are blunt and smooth, and curves transition with an inflated, rubbery feel. Spacing appears moderately tight, producing a dense, energetic rhythm in text while keeping letterforms distinct through simple, high-mass silhouettes.
This font is well suited to attention-grabbing headlines, posters, and bold branding where a friendly, energetic voice is desired. It can work effectively on packaging and product labels, as well as sporty or youth-oriented graphics, where its rounded mass and slant help create motion and impact.
The overall tone is upbeat and approachable, mixing a vintage display attitude with a sporty, poster-ready confidence. Its slanted stance and chunky forms read as lively and dynamic rather than formal, suggesting motion and cheerful emphasis.
The design appears intended to deliver maximum visual impact with soft, rounded shapes and a built-in sense of speed. It prioritizes strong silhouettes and a cohesive, inflated geometry to produce a confident display style that remains approachable.
In the sample text, the weight and compact counters create strong color on the page, making the face best at larger sizes or with generous leading. The numerals match the same rounded, heavy construction and maintain the font’s compact, slightly condensed presence.