Sans Contrasted Askub 11 is a regular weight, very narrow, medium contrast, upright, normal x-height font.
Keywords: headlines, posters, branding, packaging, signage, art deco, theatrical, elegant, retro, stylish, deco revival, display impact, elegant branding, vintage signage, condensed, high-waisted, tall caps, tapered terminals, flared strokes.
A tall, tightly set sans with exaggerated vertical proportions and a high-waisted silhouette. Strokes show clear thick–thin modulation, with smooth transitions and tapered ends that create a slightly calligraphic, poster-style rhythm despite the overall sans construction. Curves are clean and elongated (notably in C, O, S), while verticals are dominant and crisp; several joins and diagonals feel sharpened by subtle flaring rather than true serifs. Counters are narrow and upright, and the overall texture reads airy and linear, with a distinctive, display-oriented cadence.
Best suited for display applications such as headlines, posters, event promotions, and brand marks where a tall, elegant presence is desirable. It can work well on packaging and signage that aim for a vintage or nightlife-inspired feel, and it pairs effectively with simpler text faces for supporting copy.
The tone is distinctly Art Deco and theatrical—sleek, glamorous, and a bit dramatic. Its condensed elegance suggests vintage signage and nightlife imagery, balancing refinement with attention-grabbing stylization. The contrast and tapering lend a fashionable, headline-forward character rather than a utilitarian voice.
The design appears intended to deliver an Art Deco-inspired, condensed display sans that feels upscale and dramatic. By combining pronounced verticality with controlled contrast and tapered terminals, it aims to create a memorable silhouette for titles and short phrases.
Uppercase forms carry the strongest personality, with narrow widths and elongated curves producing a signature ‘poster’ look. Numerals follow the same tall, streamlined logic, staying legible while reinforcing the vertical emphasis. In longer text the distinctive modulation and narrow counters create a lively rhythm that benefits from generous tracking and larger sizes.