Serif Normal Vida 5 is a light, very wide, high contrast, upright, normal x-height font.
Keywords: editorial, book text, magazine, invitations, branding, elegant, refined, literary, airy, classical, text elegance, editorial tone, classic refinement, premium feel, bracketed, flared, calligraphic, transitional, crisp.
A high-contrast serif with slender hairlines and fuller vertical stems, set on generous widths and open interior counters. Serifs are fine and mostly bracketed, with occasional flaring at stroke terminals that gives letters a slightly calligraphic finish. Curves are smooth and carefully tensioned, and the overall rhythm is spacious, helped by wide capitals and rounded forms like C, O, and Q. Lowercase shows a compact, readable build with clear differentiation between similar shapes, while figures appear lining with elegant, curved terminals.
Performs well in editorial typography such as magazines, essays, and book work where an elegant, open texture is desired. It also suits refined branding, titles, and invitations, especially when set with ample spacing and moderate sizes that preserve the delicacy of the hairlines.
The tone is polished and literary, with a quiet formality that reads as editorial and cultivated rather than decorative. Its delicate hairlines and poised proportions convey sophistication and restraint, suitable for classic or premium contexts.
Designed to deliver a conventional text serif voice with elevated finesse: wide, readable letterforms paired with high contrast and finely finished serifs for a classic, premium reading experience.
In text, the combination of generous widths and fine details creates an airy texture; hairlines and joins remain crisp, while the pronounced contrast adds a refined sparkle. The numerals and punctuation maintain the same formal, slightly calligraphic finish as the letters, supporting cohesive setting across mixed content.