Serif Other Goko 4 is a bold, very narrow, medium contrast, upright, normal x-height font.
Keywords: headlines, posters, signage, branding, packaging, western, circus, vintage, poster, rustic, display impact, retro flavor, space saving, attention grabbing, bracketed, tall, condensed, flared, ink-trap.
A tall, condensed serif with sturdy verticals and noticeably narrowed proportions throughout the alphabet. The serifs read as bracketed and slightly flared, with wedge-like terminals and occasional hooked details that give strokes a carved, display-oriented character. Contrast is moderate rather than extreme, and the stroke joins and terminals show small notches and cut-ins that create a subtly chiseled, ink-trap-like texture in bold settings. Counters are compact, spacing is tight, and the overall rhythm is vertical and emphatic, optimized for headline impact rather than quiet text color.
Best suited to headlines, posters, and signage where condensed width helps fit long words into limited space while keeping strong presence. It also works well for branding and packaging that want a vintage or western-inflected voice, and for short pull quotes or titling where its distinctive terminals can be appreciated.
The tone feels classic Americana and showbill-adjacent, evoking old posters, fairground signage, and frontier or saloon-era display typography. Its narrow stance and emphatic terminals project urgency and theatricality, with a slightly roughened, hand-tooled impression despite consistent construction.
The design appears intended as a high-impact display serif that borrows from historical poster lettering, using condensed proportions and expressive bracketed serifs to deliver a memorable, period-leaning flavor. The small cut-ins and notched terminals seem aimed at maintaining clarity and character at bold weights while reinforcing a carved, printed look.
Uppercase forms maintain a uniform, columnar silhouette, while lowercase introduces more quirky, decorative terminal behavior (notably in letters with descenders and curved joins), adding personality without fully breaking the system. Numerals match the condensed stance and heavy presence, keeping the set visually cohesive for punchy date- and price-driven layouts.