Sans Normal Utmer 3 is a bold, narrow, low contrast, italic, normal x-height font.
Keywords: headlines, posters, sports branding, packaging, display ui, sporty, dynamic, confident, modern, urgent, emphasis, motion, impact, modernity, compactness, oblique, slanted, compact, rounded, clean.
A compact, right-slanted sans with sturdy, low-contrast strokes and rounded curves that stay smooth through joins and terminals. Proportions are tight and efficient, with relatively small counters and a forward-leaning rhythm that keeps lines feeling fast and continuous. The uppercase is assertive and uniform, while the lowercase follows the same oblique structure with simple, single-storey-style forms where applicable and minimal detailing. Numerals match the overall momentum, using broad curves and sturdy diagonals for a cohesive, high-impact texture.
Works best in short-to-medium display settings where speed and impact matter, such as headlines, posters, sports or automotive-adjacent branding, and attention-grabbing packaging. It can also serve in interface or signage contexts when a compact, emphatic italic look is desired, especially for labels, calls-to-action, or emphasis lines.
The overall tone is energetic and driven, with a forward-leaning stance that reads as active and purposeful. Its compact shapes and heavy presence create a confident, no-nonsense voice that feels contemporary and performance-oriented.
The design appears intended to deliver a strong, modern italic sans that reads quickly and projects motion. Its compact build and smooth geometry suggest a focus on bold presence and clear shapes rather than typographic ornament or fine detail.
The italic angle is consistent across cases, and the design relies on clean geometric curves and strong diagonals rather than decorative features. Spacing appears tuned for a dense, punchy color in text, making the face feel bold in voice even at moderate sizes.