Script Puguh 7 is a bold, narrow, high contrast, upright, short x-height font.
Keywords: headlines, packaging, social media, greeting cards, posters, playful, friendly, crafty, whimsical, casual, hand-lettered feel, friendly display, casual charm, playful branding, brushy, rounded, bouncy, hand-drawn, lively.
A hand-drawn script with thick, brush-like strokes and visibly tapered terminals that suggest a marker or brush pen. Forms are mostly upright with rounded bowls and soft corners, producing a smooth, approachable silhouette. Stroke contrast is pronounced within letters, and the rhythm is slightly irregular in a natural way, with varied join behavior—some letters connect fluidly while others read as loosely linked. Ascenders are relatively tall and prominent, while the lowercase bodies sit compactly, contributing to a lively vertical cadence.
This font performs best at display sizes where its brush texture, tapered endings, and lively rhythm can be appreciated. It’s well suited to short headlines, product packaging, invitations and greeting cards, social posts, and playful poster or signage work where a personable handwritten voice is desirable.
The overall tone is cheerful and informal, with a personable, handmade feel that reads as warm rather than elegant. Its bounce and soft curves give it a crafty, upbeat voice suited to lighthearted messaging and friendly branding.
The design appears intended to emulate quick, confident hand lettering with a brush pen—prioritizing charm, expressiveness, and readability for display use over strict formal calligraphy. It balances simple, bold shapes with occasional loops and swashes to keep text feeling handcrafted and energetic.
Capitals are simplified and bold with a cartoon-like clarity, while the lowercase introduces more looping gestures (notably in letters like g, y, and z) that add character. Numerals match the brushy construction and rounded terminals, staying consistent in weight and friendliness rather than aiming for strict alignment or geometric precision.