Sans Normal Jidaz 1 is a bold, normal width, high contrast, italic, normal x-height font visually similar to 'Grenoble Serial' by SoftMaker, 'TS Grenoble' by TypeShop Collection, and 'Mumford' by fragTYPE (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, packaging, editorial, sporty, assertive, modern, energetic, impact, movement, emphasis, modernity, display, slanted, crisp, compact, rounded, brisk.
A slanted, heavy-weight roman with clean, largely unadorned strokes and a noticeably strong contrast between thick mains and finer joins. Curves are generous and round, while terminals tend to feel clipped and decisive, producing a tight, energetic rhythm. Uppercase forms read compact and sturdy, and the lowercase shows sturdy bowls with a single-storey “a” and a simple, open “e,” giving the design a contemporary, utilitarian texture. Numerals are weighty and headline-forward, with clear, bold silhouettes and slightly condensed spacing that helps the set feel punchy in blocks of text.
This font performs best where impact and motion are desirable: headlines, posters, promotional graphics, and bold brand statements. It can also work for short callouts, labels, and packaging where a compact, energetic texture helps content stand out.
The overall tone is confident and fast, with a forward-leaning, action-oriented feel. Its combination of strong weight and crisp shaping suggests an assertive, modern voice suited to attention-grabbing typography rather than quiet neutrality.
The design appears intended to deliver a modern, high-impact italic voice with clean shapes and strong stroke emphasis, balancing round construction with decisive terminals for a contemporary display feel.
The slant is consistent across uppercase, lowercase, and figures, helping maintain momentum in longer lines. High contrast and tight internal counters create a strong graphic presence, though the darker texture can stack quickly in dense settings, especially at smaller sizes.