Serif Normal Lenon 7 is a regular weight, normal width, medium contrast, upright, normal x-height font visually similar to 'FF Tundra' by FontFont, 'Alkes' by Fontfabric, 'Neue Swift' by Linotype, 'Marat' by Ludwig Type, and 'Swift 2.0 Cyrillic' by ParaType (names referenced only for comparison).
Keywords: book text, editorial, magazines, newspapers, reports, classic, bookish, formal, authoritative, readability, tradition, text setting, editorial tone, bracketed, transitional, crisp, balanced, robust.
A conventional serif with bracketed serifs, moderate stroke modulation, and a sturdy, even color on the page. The letterforms are upright and relatively compact, with clear vertical stress and crisp terminals that stay refined rather than slabby. Caps feel stately and well-proportioned, while lowercase shows traditional, readable shapes with a two-storey “a” and “g,” a sturdy “t,” and a straightforward “e.” Numerals are lining and share the same measured contrast and solid, text-ready proportions.
Well-suited for body copy in books and long-form editorial layouts where an even reading rhythm is important. It can also support headlines, pull quotes, and formal print materials such as reports and programs, especially when a traditional serif voice is desired.
The overall tone is classic and editorial, evoking traditional book typography and established print conventions. It reads as confident and serious, suited to content where clarity and credibility matter more than stylistic novelty.
The design appears intended as a dependable, general-purpose text serif that prioritizes conventional proportions, balanced contrast, and familiar letterforms. Its restrained detailing suggests a focus on readability and typographic neutrality across editorial contexts.
In text, the spacing and rhythm appear steady, producing a consistent texture across long lines. Serifs and joins are controlled and slightly rounded at transitions, which helps maintain legibility without making the design feel soft or calligraphic.