Sans Superellipse Madil 5 is a very bold, narrow, low contrast, upright, normal x-height font visually similar to 'Bhelt' and 'Ft Zeux' by Fateh.Lab and 'Chreed' by Glyphminds Studios (names referenced only for comparison).
Keywords: headlines, posters, packaging, logos, display, playful, punchy, retro, friendly, cartoonish, impact, approachability, display personality, brand punch, rounded, blocky, soft corners, compact, stout.
A heavy, compact sans with rounded-rectangle construction and soft, blunted terminals. Counters are small and generally rectangular, creating a dense color on the page. Curves are simplified into squarish bowls, and joins stay smooth and uniform, keeping the rhythm consistent across caps, lowercase, and figures. The lowercase has a straightforward, single-storey feel where applicable, with short ascenders/descenders and tightly contained interior space.
Best suited to display settings where impact matters: headlines, posters, packaging, short slogans, and logo wordmarks. It also works well for merchandise or branding that wants a soft-edged, high-energy presence, but is less ideal for long text or small UI labels due to its dense counters.
The overall tone is bold and approachable, with a playful, slightly retro sign-painting energy. Its squarish roundness reads friendly rather than technical, lending it a cartoon-like warmth while still staying clean and structured.
The design appears intended to deliver maximum visual punch with a softened, rounded geometry—combining a strong blocky silhouette with friendly corners. It prioritizes immediacy and character over fine detail, aiming for bold readability at large sizes and a distinctive, graphic texture.
Because the letterforms are so filled-in, apertures can close up at smaller sizes and in tight spacing; it benefits from generous tracking and clear line spacing. The numerals match the same rounded-rectilinear logic, maintaining a consistent, poster-ready texture.