Sans Superellipse Omboj 1 is a bold, very narrow, low contrast, upright, normal x-height font visually similar to 'Fairweather' by Dharma Type, 'PIXymbols Hwy Gothic2002' by Page Studio Graphics, 'DIN 2014' by ParaType, and 'SAA Series B' by URW Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, labels, condensed, assertive, industrial, editorial, modernist, space saving, high impact, clarity, modern utility, strong rhythm, compact, vertical, sturdy, clean, punchy.
A compact, tightly set sans with tall proportions and a pronounced vertical rhythm. Strokes are consistently heavy and largely monolinear, with rounded-rectangle (superellipse-like) curves shaping bowls and counters. Terminals are mostly flat and blunt, with occasional soft rounding in curves; joins are clean and simplified for clarity at small widths. The lowercase shows single-storey forms (notably a and g), straightforward apertures, and a utilitarian, engineered feel; figures are straightforward and dense, designed to occupy little horizontal space while remaining legible.
Well suited to headlines, subheads, posters, and branding where space is limited but a strong typographic presence is needed. It also fits packaging, labels, and signage-style applications that benefit from condensed, high-impact letterforms and a clean, engineered look.
The overall tone is forceful and pragmatic—more utilitarian than friendly—evoking industrial labeling, modernist poster typography, and compressed newspaper-headline energy. Its narrow stance and solid color give it urgency and authority, making it feel direct and attention-seeking without decorative flair.
The design appears intended to deliver maximum emphasis and legibility in minimal width, using simplified geometry and sturdy strokes to maintain presence in crowded layouts. Its rounded-rectangle construction suggests a deliberate, contemporary approach aimed at creating a compact, modern workhorse for display and short text.
Because of its dense texture and tight internal spaces, it reads best when given a bit of breathing room in tracking and line spacing, especially in longer passages. In display sizes it creates a strong, continuous typographic block with a distinctly vertical cadence.