Sans Contrasted Unma 3 is a very bold, wide, high contrast, upright, normal x-height font.
Keywords: headlines, posters, branding, packaging, sports, poster, retro, punchy, confident, sporty, impact, display, attention, retro flavor, brand voice, blocky, heavyweight, bracketed, compact apertures, ink-trap-like.
This typeface uses extremely heavy, sculpted strokes with pronounced contrast and crisp, straight terminals. Shapes are broad and compact, with tight counters and relatively closed apertures that create dense, poster-like word silhouettes. Curves are strongly rounded yet controlled, while joins and interior corners show angular cut-ins that read like ink-trap-style notches at display sizes. The overall rhythm is sturdy and deliberate, with assertive verticals and simplified geometry that keeps letters highly uniform and impactful in blocks of text.
Best suited to large-scale applications where mass and personality are an asset: posters, big headlines, product packaging, logos/wordmarks, and sports or event graphics. It can also work for short pull quotes or labels where a dense, confident typographic voice is desired.
The tone is bold and attention-grabbing, with a vintage display flavor that feels both playful and authoritative. Its dense color and carved details suggest headline-era printing and promotional typography, giving it a confident, high-energy presence.
The design appears intended to maximize impact and presence through dense color, broad proportions, and high-contrast shaping, while adding distinctive cut-in details that keep large text from becoming monotonous. It prioritizes statement-making display use over quiet, continuous reading.
At larger sizes the cut-in corners and tight counters add character and help separate dark areas; at smaller sizes those same features may merge visually, increasing the overall darkness. The numerals follow the same compact, weight-forward construction, keeping the set consistent for titling and short numeric callouts.