Serif Normal Vumol 12 is a light, normal width, very high contrast, upright, normal x-height font.
Keywords: editorial, magazines, fashion, luxury branding, book titles, elegant, refined, literary, classical, editorial elegance, luxury tone, display refinement, hairline serifs, rational, crisp, high-waisted, cupped terminals.
A delicate modern serif with sharp, hairline serifs and pronounced thick–thin modulation. Curves are clean and tensioned, with pointed joins and tapered endings that give many strokes a chiseled, calligraphic finish. The uppercase is tall and poised with generous sidebearings, while the lowercase stays relatively compact and controlled, maintaining a steady rhythm in text. Details like the fine crossbars, narrow apertures, and crisp terminals create a polished, high-definition silhouette, and the numerals match the same refined contrast with stylish, slender forms.
Well suited to editorial design, magazine headlines, and fashion or beauty branding where refined contrast and sharp detailing are desirable. It also fits book covers, titling, and sophisticated packaging, especially in larger sizes or carefully spaced settings that preserve the delicate hairlines.
The overall tone is luxurious and editorial, projecting sophistication and restraint. It reads as cultured and fashionable rather than casual, with a sense of ceremony that suits premium branding and classic publishing contexts.
The design appears intended to deliver a contemporary, high-fashion serif voice with crisp precision and dramatic modulation, balancing stately capitals with a text-capable lowercase. Its consistent, sculpted finishing suggests an emphasis on elegance and premium presentation over rugged versatility.
In the sample text, the extreme thin strokes and tight interior spaces suggest it will look best when given room—larger sizes, comfortable tracking, and high-contrast rendering conditions—so the hairlines and serifs remain clear. The design maintains consistent contrast behavior across capitals, lowercase, and figures, supporting a cohesive page color when used for display-led typography.