Sans Normal Imkop 7 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Menco' by Kvant and 'Andes Neue' by Latinotype (names referenced only for comparison).
Keywords: children’s media, posters, packaging, headlines, branding, playful, friendly, bouncy, casual, youthful, approachability, playfulness, warmth, informality, impact, rounded, soft, chunky, informal, hand-drawn.
A heavy, rounded sans with a consistent rightward slant and soft, fully curved terminals. The strokes are thick and smooth with minimal contrast, producing a sturdy, cushiony texture on the page. Counters are compact and often slightly asymmetrical, and the overall construction favors blobby curves over crisp geometry. Spacing reads open and forgiving, while the italics-like posture and irregular rhythm give the set a lively, handmade feel.
This style works best in short-to-medium text where personality matters: headline typography, playful branding, children’s materials, casual packaging, and attention-grabbing posters. Its thick strokes and rounded shapes help it hold up at display sizes and in bold, high-contrast layouts.
The font conveys a cheerful, approachable tone with an animated bounce that feels conversational rather than formal. Its soft edges and chunky mass suggest warmth and humor, making it feel friendly and expressive without becoming delicate.
The design appears intended to deliver a bold, friendly voice with a hand-crafted bounce—prioritizing approachability and charm over strict geometric precision. The consistent slant, soft terminals, and rounded forms aim to keep text energetic and inviting in display settings.
Uppercase forms stay simple and rounded, with several letters showing subtly uneven curve tension that enhances the casual character. Lowercase letters lean toward single-storey shapes (notably the a and g), and the numerals are similarly bulbous and personable, matching the alphabet’s soft, energetic cadence.