Sans Normal Adgom 6 is a regular weight, wide, low contrast, italic, tall x-height font visually similar to 'BD Megatoya' by Balibilly Design, 'Area' by Blaze Type, 'Pragmatica' by ParaType, and 'NeoGram' by The Northern Block (names referenced only for comparison).
Keywords: headlines, branding, posters, signage, packaging, sporty, dynamic, modern, confident, technical, emphasis, speed, clarity, modernity, versatility, slanted, boldish, geometric, open apertures, rounded.
This is a slanted sans with smooth, low-contrast strokes and a strongly geometric backbone. Letterforms are broad and open, with generous counters and clean, continuous curves that keep shapes legible at a glance. Terminals are mostly straight or softly cut on an angle, and the overall rhythm is forward-leaning and energetic rather than calligraphic. The lowercase shows a tall x-height with compact ascenders/descenders, while capitals remain wide and stable; numerals share the same rounded, streamlined construction and even color.
It suits headline and display roles where a modern, energetic voice is needed—such as branding, sports or tech marketing, posters, and prominent UI labels. The open shapes and sturdy construction also make it workable for short blocks of text, captions, and signage when a forward-leaning emphasis is desired.
The font reads as fast, contemporary, and assertive, with a purposeful, kinetic tone. Its slant and wide stance give it a sporty, performance-oriented feel, while the restrained detailing keeps it professional and neutral enough for general modern branding.
The design appears intended to deliver a modern sans voice with added speed and emphasis through a consistent slant, while keeping forms simple, rounded, and highly legible. It prioritizes clean geometry, open counters, and an even typographic color for reliable performance in contemporary layouts.
The design maintains consistent stroke endings and curvature across letters, producing an even texture in words and lines. Round characters (like O, Q, and 0/8) stay smooth and symmetrical, while diagonal-heavy forms (A, V, W, X, Y) emphasize motion and direction.