Print Upgub 7 is a bold, very narrow, low contrast, upright, normal x-height font.
Keywords: headlines, posters, packaging, kids media, social graphics, playful, whimsical, casual, quirky, friendly, friendly display, handmade feel, space-saving, playful tone, rounded, bouncy, hand-drawn, soft terminals, compact.
A compact, hand-drawn print style with thick, rounded strokes and softly blunted terminals. The letters are tall and narrow, with gently wavy sides and slightly uneven curves that keep a consistent rhythm without looking mechanical. Counters are small but open, bowls lean toward teardrop-like shapes, and the overall texture reads as a solid, even block of ink. Spacing and widths vary modestly from glyph to glyph, reinforcing an organic, marker-like feel.
Best suited to short-to-medium display text where personality matters: headlines, posters, packaging callouts, playful branding, and social media graphics. It can also work for children’s materials or event promos where a friendly, informal tone is desired, while very small sizes may feel tight due to the compact counters and dense stroke weight.
The font feels lighthearted and approachable, with a mischievous, storybook energy. Its narrow, bouncy forms and soft edges convey informality and humor, making text feel conversational and handcrafted rather than formal or corporate.
The design appears intended to deliver a bold, handwritten presence in a space-saving width, combining legibility with a deliberately imperfect, drawn-by-hand charm. It prioritizes personality and rhythm over strict geometric precision, aiming for a warm, playful voice in display typography.
The narrow proportions create a dense line color and help fit longer headlines into tight spaces. Numerals and capitals follow the same rounded, hand-rendered logic, keeping the set visually cohesive for mixed-case display use.