Sans Normal Kubob 12 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Gabara Sans' by Arodora Type, 'Innova' by Durotype, 'FS Elliot' and 'FS Elliot Paneuropean' by Fontsmith, 'Core Sans N SC' and 'Core Sans NR' by S-Core, 'Betm' by Typesketchbook, and 'Exalted' by Zafara Studios (names referenced only for comparison).
Keywords: branding, headlines, posters, packaging, signage, modern, sporty, confident, friendly, energetic, contemporary impact, speed emphasis, clear readability, brand voice, rounded, geometric, clean, forward-leaning, compact.
A rounded, geometric sans with a pronounced forward slant and sturdy, even strokes. Curves are smooth and continuous, with broadly circular bowls (notably in O, Q, and 8) and simplified, clean joins that keep counters open. Terminals are mostly blunt and slightly softened, giving the forms a polished, contemporary feel rather than a sharp, technical one. Spacing and rhythm read as tight and purposeful, producing a strong, cohesive texture in lines of text.
Well suited for brand identities, headlines, and promotional typography where a strong, modern voice is needed. The forward-leaning stance and rounded forms also work well in packaging and signage, especially for lifestyle, sports, and tech-adjacent communications that benefit from a sense of momentum.
The overall tone is contemporary and assertive, with an energetic, motion-oriented slant that feels sporty and confident. Rounded geometry adds approachability, balancing the weighty presence with a friendly, accessible character.
The design appears intended to deliver a contemporary, high-impact sans that reads quickly and projects motion and confidence. Its rounded geometric construction suggests a focus on clean reproduction across sizes while maintaining a friendly, modern personality.
Uppercase shapes stay disciplined and geometric, while the lowercase maintains clarity with single-storey forms and straightforward construction. Numerals appear robust and highly legible, matching the same rounded, simplified design language for consistency in UI and branding contexts.