Sans Normal Bobid 18 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'Equip' and 'Qubo' by Hoftype, 'Camphor' and 'Morandi' by Monotype, and 'Core Gothic N' by S-Core (names referenced only for comparison).
Keywords: ui text, branding, signage, editorial, presentations, modern, clean, neutral, friendly, technical, versatility, clarity, neutrality, modernization, system tone, geometric, rounded, minimal, crisp, even.
A clean sans with a geometric backbone and softly rounded curves. Strokes are uniform with minimal modulation, producing an even color in text. Uppercase forms are straightforward and spacious, while the lowercase shows compact, modern constructions with simple joins and open apertures. Curved letters (C, G, O, Q) read as near-circular, counters are generous, and terminals are mostly flat, giving the design a crisp, no-nonsense finish. Numerals are simple and legible, with clear distinctions between similar shapes.
Well-suited for interface and product typography, dashboards, and general-purpose layouts where clarity and a stable texture matter. It also fits straightforward branding, wayfinding/signage, and editorial applications that benefit from a modern, restrained sans.
The overall tone is contemporary and neutral, with a calm, dependable rhythm. Rounded geometry adds a subtle friendliness without becoming playful, keeping the voice practical and professional.
The letterforms suggest an intention to provide a versatile, contemporary sans built around geometric clarity and consistent rhythm. It prioritizes legibility and neutrality, aiming to perform reliably across headings and continuous reading without drawing attention to stylistic quirks.
In the sample text, the spacing and proportions support steady paragraph texture, and the shapes remain clear at larger sizes. The design leans toward clarity and consistency rather than idiosyncratic character, making it feel system-like and broadly applicable.