Print Osmat 7 is a regular weight, narrow, high contrast, italic, short x-height font.
Keywords: branding, packaging, invitations, posters, headlines, elegant, playful, handmade, vintage, lively, handmade warmth, expressive display, calligraphic flavor, personality, brushy, calligraphic, swashy, looped, bouncy.
A lively, right-leaning handwritten print with brush-like strokes and pronounced thick–thin contrast. Letterforms are narrow and compact, with a quick, gestural rhythm and tapered terminals that suggest a flexible pen or brush. Capitals include occasional loops and modest swashes, while lowercase forms stay mostly open and readable, with a notably short x-height and tall ascenders/descenders that add vertical sparkle. Spacing and widths vary slightly from glyph to glyph, reinforcing an organic, hand-drawn texture rather than strict geometric regularity.
Best suited for short, prominent text where its contrast and hand-rendered texture can be appreciated—logos, brand marks, labels, menus, invitations, and editorial headlines. It can also work for pull quotes or social graphics when set with comfortable tracking and generous line spacing to accommodate the tall extenders.
The overall tone feels personable and expressive, mixing a casual handwritten ease with a touch of refined, calligraphic flair. Its bounce and contrast create a spirited, boutique-friendly feel—confident, charming, and slightly theatrical without becoming overly formal.
Likely designed to provide an informal handwritten voice with elevated contrast and subtle calligraphic cues, offering a decorative yet readable alternative to connected scripts. The slightly inconsistent widths and swashy touches aim to preserve a natural, human rhythm for expressive display typography.
The design relies on strong diagonals and curved entry/exit strokes, creating a smooth, flowing line across words even though letters remain unconnected. Numerals and capitals show extra character through curled terminals and occasional loop details, which adds personality at display sizes.