Sans Other Gilo 2 is a very bold, wide, medium contrast, upright, tall x-height font.
Keywords: posters, headlines, packaging, logos, signage, playful, retro, chunky, quirky, bouncy, display impact, retro flavor, friendly tone, crafted texture, soft corners, wedge cuts, ink-trap feel, compact counters, posterish.
A heavy, rounded sans with compact counters and a distinctly sculpted silhouette. Strokes are thick and fairly even, but many joins and terminals are shaped with angled notches and wedge-like cut-ins that create a carved, ink-trap-like texture. Curves are broad and bulbous, while straight stems remain blocky, producing a slightly wobbly, hand-cut rhythm across words. The lowercase is large and sturdy, with simple, single-storey forms and short extenders that keep lines visually dense; figures match the same chunky, cutaway treatment for a consistent color in display sizes.
Best suited for posters, headlines, packaging, logos, and signage where bold word shapes and a playful texture are assets. It can work for short bursts of copy (taglines, pull quotes) but is most effective when given room and size to showcase its sculpted terminals and rounded mass.
The overall tone is cheerful and attention-grabbing, leaning toward a mid-century/retro display sensibility with a mischievous, cartoonish edge. Its chunky forms and rhythmic cut-ins give it a friendly, “crafted” feel rather than a clean, corporate voice.
The design appears intended to deliver maximum impact with a friendly, retro-leaning personality, using carved cut-ins and soft geometry to create a memorable, handcrafted display voice while maintaining the simplicity of a sans structure.
The cut-in shapes vary by letter, creating lively texture and strong word shapes, but they also introduce distinctive interior quirks that become more prominent as text gets larger. Round letters (like O, C, G) emphasize the font’s soft geometry, while letters with diagonals (V, W, X, Y, Z) appear more chiseled due to the angular treatments.