Sans Normal Asber 15 is a regular weight, normal width, monoline, upright, normal x-height font.
Keywords: ui text, product design, branding, editorial, signage, clean, modern, neutral, friendly, tech, legibility, versatility, modernity, approachability, rounded, geometric, open apertures, crisp, balanced.
A clean, rounded sans with largely even stroke color and softly squared terminals. The design leans geometric, with circular bowls (O, Q, o, e) and smooth, continuous curves, while maintaining practical, open shapes for counters and apertures. Proportions feel balanced and contemporary, with straightforward construction in diagonals (A, V, W, y) and a tidy, understated rhythm in text. Numerals are simple and legible, matching the alphabet’s restrained, uncluttered forms.
This face works well for UI and app text, dashboards, and product copy where clean shapes and consistent color support long-form readability. Its rounded geometry also suits contemporary branding, packaging, and marketing systems that need a neutral but approachable voice, as well as clear signage and wayfinding at moderate sizes.
The overall tone is modern and matter-of-fact, with a friendly edge coming from the rounded curves and non-aggressive terminals. It reads as calm, efficient, and contemporary—well suited to interfaces and everyday communication where neutrality and clarity are valued.
The design appears intended as a versatile, general-purpose sans that prioritizes clarity and consistency while adding subtle softness through rounded forms. It aims to be contemporary and adaptable across text and display settings without stylistic distraction.
Lowercase forms maintain a consistent, utilitarian feel, with clear differentiation between similar shapes (for example, i/j dots and the distinct descenders). Curves and joins are smooth and controlled, giving paragraphs an even texture without calling attention to individual letter quirks.