Sans Normal Demat 12 is a regular weight, narrow, low contrast, upright, normal x-height font.
Keywords: ui text, signage, body text, captions, presentations, clean, modern, neutral, functional, editorial, legibility, versatility, neutrality, clarity, monolinear, compact, open counters, straight terminals, tall caps.
This typeface is a clean, monolinear sans with compact proportions and a slightly tall, economical stance. Curves are smooth and nearly circular in bowls and counters, while vertical strokes stay firm and consistent, creating an even texture in text. Terminals are straight and unadorned, joins are crisp, and the overall rhythm feels tidy and controlled with generous interior space for clarity.
It performs well for on-screen reading, product UI, dashboards, and wayfinding where a compact, consistent sans is helpful. In print, it suits captions, tables, and editorial subheads, and it can also handle longer passages when a clean, unobtrusive texture is desired.
The tone is contemporary and restrained, prioritizing legibility over personality. It reads as pragmatic and professional, with a quiet confidence that suits informational settings and interface-like clarity.
The design appears intended to deliver a dependable, modern sans with clear forms and an even typographic color. Its restrained details and consistent stroke behavior suggest a focus on everyday usability across both display and text contexts.
Uppercase forms are straightforward and geometric, with a simple, pointed A and a clean, open G. Lowercase follows a single‑storey a and g, reinforcing a modern, utilitarian feel. Numerals are clear and uncomplicated, matching the same stroke logic and spacing behavior seen in the letters.